What are the meanings of colors


  • 1 colors
  • 2 color meanings
    • 2.1 Black color
    • 2.2 White color
    • 2.3 Red color
    • 2.4 Blue color
    • 2.5 The orange color
    • 2.6 Pink
    • 2.7 Violet color
    • 2.8 Green
    • 2.9 Yellow
  • 3 The spatial effect of colors
    • 3.1 Quietness
    • 3.2 Reflection
    • 3.3 Activity
    • 3.4 Romanticism
    • 3.5 Cheerfulness and imagination
  • 4 colors and personality
  • 5 color therapy
  • 6 References


The psychological impact of colors is included in all areas of life, so the colors used to attract consumers are considered in advertisements, and fashion designers are interested in knowing the psychological reflection of colors on users, so they choose the appropriate colors for the functional purpose of the design.

Color meanings

Colors have different connotations and meanings according to the feelings they provoke, which is a different matter for it. Some opinions see that the meanings of colors and their psychological effects are only a myth, and this opinion is based on different convictions and theories, including that the color is affected by the content it displays, if the yellow color that indicates On the fun linked to harmful content will change its psychological impact on humans. [1]

Black Color

Black absorbs all colors of the spectrum, and this color was associated with the Pharaohs with life and rebirth, but now it is associated with death and mourning, but it is also an indication of strength. [2]

White color

White is a source of all colors, and it suggests innocence and serenity, and its meanings are purity and simplicity. [3]

Red color

Red expresses strong feelings and passion, as it has motivational and leadership energy, it gives messages to the brain by stopping or stimulating it to start, and in detailing the shades of red color, the bright red color gives a sense of motivation and energy, while the dark red gives an impression of the richness and luxury of the thing, as it suggests elegance, The red, close to brown, gives a feeling of warmth and strength. [4]

the colour blue

Blue suggests calm, serenity, and organization, and may give a feeling of sadness and distance, and is not suitable for anything related to food, as it is considered the least appetizing color. [2]

The color orange

This color was given its name from the fruit of Chinese origin orange, and the orange color gives fun and energy if it is radiant, and it is a shy and soft color if it is peachy, and when it becomes reddish orange it becomes more exciting. [4]

Pink Color

The pink color gives a sense of calm and innocence, as it is associated with romance and love if it is light, and gives the impression of suspense and frankness if it is radiant. [4]


It suggests ownership and health, and it indicates strength and ambition, just as the light color of it gives a feeling of nostalgia and romance, and the purple color gives a sense of mystery, imagination and creativity. [3]

green color

Green speeds reading and relieves stress. It is related to nature, and indicates comfort, joy and tranquility. [2]

the yellow color

Yellow symbolizes warmth and joy, and may counter frustration and anger. [2]

The spatial effect of colors

Colors have cosmic energy on the general atmosphere of the place. When designing a decoration for a place, taking into account the effect that is to be created in this space, and accordingly, you choose the colors used in it, and from these goals:

The calm

Some places, such as bedrooms, need an atmosphere that suggests calmness , gives the feeling of sitting in front of the sea, or contemplating the clear blue sky, and the colors that can be used to achieve a calm atmosphere: purple, dark blue, which resembles the sky at dusk, blue as the sea color, and white . [5]


Meditation is usually in places of worship, such as: mosques, churches, and temples, so the tendency is to choose colors that give a spiritual impression of the place, such as: wood-brown, golden, light pink, dark red, and ivory. [5]


The sitting room, the fitness rooms, and the different activity rooms, need vibrant colors and energy, so there is no place for soft colors in this case, so the radiant colors are selected, such as: yellow, white, crimson red, and royal blue. [5]


The romantic atmosphere is an engine of feelings and gives a feeling of warmth, and is used in bedrooms or restaurants with poetic ambience, and the romantic colors are neither dark nor light, nor are they hot or cold, but rather are among them, and among these colors: apricot, warm flower, and rose color Basil. [5]

Cheerful and imaginative

In recreational places such as parks and game cities, colors are used that give a feeling of joy and joy, giving it a touch of imagination and mystery, and among these colors: warm red, blue and purple. [5]

Colors and personality

Psychologists note that there is a link between personalities and a preferred color. Frequent wear of clothes in a certain color, or buying different things in the same color, has implications related to some personal aspects, and the effect of colors on the personality as follows: [6] [7]
  • Black: Black is the color of elegance, as it is the king of colors, and people who prefer to wear black are considered people who tend to isolate, and have a spirit that aspires to contemplation and freedom.
  • Red: Red indicates fun characters, surrounded by friends, and they have great enthusiasm and people who prefer to wear red have the ability to perform many tasks, and gives red the impression of control and aggressive influence sometimes, so some people avoid it on social occasions, as it indicates an emotional personality, And quick judgment on people.
  • Green: lovers color green like movement and competition, and enjoy the initiative and creativity , as they are full of hope and imagination, a favored color worn in situations where you need to show leadership, as evidenced by the green on personalities nice and modest.
  • Yellow: wearing yellow indicates a stable and highly confident personality, with optimism, and gives the impression of an adventurous and humorous spirit, a color that may represent a worried and careless character , and fans of this color provide assistance to others generously.
  • White: The white color attracts characters who love organization and perfection, and it indicates people who are alert and attentive; they are natural leaders, as it indicates characters who enjoy sympathy and trust, calm and peace, and excessive wearing may indicate the coolness of the character.
  • Blue: Emotional and sensitive people often wear blue, as it is worn by people with calm and patient souls. Blue denotes a person who is quick in making decisions, cooperative in work, and traditions are part of the blue lover's personality.
  • Orange: the characters who love orange are fun and social, and they tend to dramatize situations, a color that gives an impression of the curious character, and may be fluctuating and volatile.
  • Violet: Characters who wish to be unique and distinctive of the purple color tend to be generous and tolerant, and enjoy a high degree of intelligence and sensitivity.

Color therapy

Psychologists affirm that colors have a curative effect on humans, which is called color therapy , but it remains limited and temporary. Yellow color activates nerves, and cleanses the body, while red raises levels of blood flow in the body that activates it, and blue helps to relieve pain, and if you want to raise Energy levels: Orange is responsible for this. [2]